I price high(ish) for the genre I’m in. Mostly so that I won’t have to go in and change prices anytime soon. Nothing lower than $2.99, and novels for $6.99. Collections at $8.99, but I don’t bundle novels. Too much work, tbh. Someday I might though and sell them only on non-Amazon stores where I can make a decent royalty for stuff over $9.99, because I’d likely want to charge $16.99 for a 3 novel bundle.
I don’t run sales on my books. Mostly because that would mean I had to go to some dashboard somewhere and change prices. So let me add a caveat. I’ve given away a code on my author website for my main pen name that allowed my site visitors to get a book of mine for free for a limited time, and I’ve done this twice in the last two years. It was a gift to anyone who came by my site.
I don’t study the market. In fact, I don’t read that many books in my pen names’ genres. I used to read a lot of fan fiction in related genres and I’ve been a voracious reader my whole life, but I don’t enjoy a lot of the books in the genres I write in currently. That’s why I write my own books, because I’m an unsatisfied reader.
I have a mailing list. The only time I ever send a notice is when I publish something new. I didn’t even bother to notify my list that I’d published a collection of my short stories. I might throw it at the end of my next announcement for a new book. I might not.
I publish paperbacks of all my work, but I’m behind because I do all the formatting myself. In Word. And I hate widows and orphans and runts and ugly hyphenation, so I’m a bit of a perfectionist about it. ROI means nothing to me when it comes to my paperbacks even though I keep telling myself it should. ;)
I like to write and that’s what I want to do. But I want to write what I want and publish what I want and although I do hope to make readers happy, my first goal is to make myself happy. :) Of course, I don’t talk about that on my author site. That’d be a bit rude.
I … can’t really think of anything else I do or don’t do right now but if I remember anything, I’ll update. :D